Nike has teamed up with the Korea Football Association (KFA) to launch a new home and away kit for the Korean national team in 2020. South Korea's jerseys have undergone a disruptive design that symbolizes their vibrant culture and "K-POP". On Home Field Jersey, the concept of "Korean current" is presented in the corrugated pattern with the elements of Gan, Kun, Kan, and Li on the national flag. The four hexagrams also appear in the name and number on the back of Jersey.
From the top-down, the striking pink gradually became the exclusive red of the Korean Football Association and extended all the way to the shorts. The National Team Badge on Jersey is also brand new, with a geometric image of a white tiger in it. New Jersey collar and cuffs are black, the body of the black strip on both sides of the Korean "(Republic of Korea) " and the English "Korea" word, "Korea" word appeared in the same socks.
On and off the field, the White Tiger Stripes on away jerseys and socks are striking. The lines of the pattern are all hand-drawn by the Nike Design Team. As a sacred guardian animal in Korean mythology, the white tiger symbolizes courage and strength. Accessorized with a Metallic Gold Nike Logo and Team Crest, this Jersey is designed to convey a touch of luxurious beauty.
Team Korea's ensemble includes some unique products, such as overalls and sunglasses, as well as a lot more women's clothing than in previous years.
Of the many national teams wearing Nike Jerseys, each has a unique history and culture. In 2020, the series of products with different styles will present the unique charm of different countries. Based on the success of the 2018 Nigerian national team product line, Nike has taken a deep cultural approach and worked closely with each team to ensure that the product design truly reflects the cultural characteristics of each team. From hand-drawn typography to Bespoke typography, every team will have the style of Nothing in Common. Instead of a traditional Stencil, Nike's designers created 65 different frames for different countries to choose from, including different collar, sleeve, logo position, and other design elements. In addition to the art of Jersey design, technological innovation is always the most important part of the Jersey design process, and it all comes from the laboratory. In the lab, Nike collected data on more than 300 soccer players and their movements. The team used 4D visualization technology to analyze the performance of Jersey in terms of fabric ductility, drape and fit before the garment was ready. Using the generated design, Nike's New Jersey in the moisture permeability, breathability, and ductility of previous products were optimized. Precision knitting techniques are also used where necessary and to enhance air permeability in areas where heat is readily generated. Up Close, Jersey appears intricately woven, and seen from a distance, the knitting process does not affect the artistic feel of each National Team Jersey.